Campaign Engine Blog


November 5, 2010

Congratulations to Governor-Elect Chafee and all our 2010 winners

We're proud to announce that all our 2010 candidates have succeeded at the polls, and we wish to extend our congratulations.

In particular, it has been an honor to be involved in the election of Lincoln Chafee in Rhode Island, now to be the first independent governor of that state. Despite an election year fueled by backlash, his progressive message carried the day.

Congratulations to all who prevailed in this year's harsh electoral environment. Now let's get back to work.


April 15, 2010

Campaign Engine 4.0

We are proud to announce Campaign Engine 4.0, available today.

This new release, in development over the last five months, brings refinements as well as big new features to the Campaign Engine platform. As I did with our 3.0 release, I'd like to highlight the Big 3 out of the dozens of changes:

Dashboard. The new Dashboard page for site administrators contains interactive charts of recent financial contributions and supporter signups on your site. It's a visual representation of activity on your site at a glance. The data updates in real time without needing to be reloaded.

Search Query Builder. Campaign Engine's admin application now sports a full-featured Query Builder that will be familiar to database administrators, but retains the Campaign Engine ease of use. The Query Builder allows you to formulate complex database queries, including AND, OR, NOT, and fuzzy matching.

Time-delayed email confirmations. Previous versions of Campaign Engine included the standard feature of sending an email confirmation when someone signs up on your site. But now, additional emails can be sent out automatically after a number of days you specify. As always, the content of these emails can be different for each signup form.

For example, if someone volunteers on your site, a thank you email can be sent out right away. One day later, you can also automatically send a follow-up message as a reminder, with more suggestions of how to get involved. A second automated message can be sent a week later, with another message of encouragement.

All clients receive this update for free, as part of their regular service, and are encouraged to sign up for our training calls on the new features.

With Campaign Engine 2.0 in 2008 and 3.0 in 2009, we've continued to increase the pace of development, and are already at work on our next releases.

You can see Campaign Engine in action by signing up for a free demo.


November 3, 2009

Campaign Engine 3.0

Building on the big changes we made last year with Campaign Engine 2.0, we're now announcing Campaign Engine 3.0, available to our clients immediately. While our changes in 2.0 were wide-ranging, covering over 40 new features, our strategy with 3.0 has been to concentrate on fewer areas that required more depth.

The three main new features are:

Contact Manager. Keep notes on your staff's interactions with supporters. Keep track of phone calls, meetings, emails, or any other event, right in a user's record, along with who on your staff made the contact and their comments. A simple way of adding offline contacts to the automatic record of your supporters' actions on the web site.

Report Generator. Create PDF reports from any supporter records, such as Contribution Histories or Call Sheets. Additionally, we can implement complex custom reports for you with the data you choose.

Site-Wide Asset Manager. The same asset manager is now available throughout Campaign Engine, in email broadcasts or on any event, form, or other page. You can upload images and files directly within the asset manager, include them in your messages or on any page, and then reuse them again in the future.

We've also added enhancements like faster email queue processing, email HTML code that is more compatible with Gmail and Yahoo Mail, an enhanced search list view, and more.

As always, we don't add a feature just to check a box on a feature list. We work hard to make even the most advanced function easy to use for our clients, and I think our implementations of the above components meet our high standard.

We encourage you to see Campaign Engine in action by signing up for a free demo.


September 28, 2009

The truth about cats and dogs

Trashing Carly Fiorina's campaign site just doesn't get old. Politics Magazine is out with a new piece, quoting yours truly.

Ben Schaffer, the president of Media Mezcla, a Democratic online media firm, immediately noted "the absurdity that is her website."

"Fiorina parallels her campaign to the eternal struggle between cats and dogs," he went on. "She also seems to be suggesting that if you like cats and night then move along, you're probably a Democrat."

What's weird about this site is not that it has technical problems, as some have suggested. Sure, it does lack content and graphically resembles a Macy's circular. But I was most surprised by its lack of strategy. That there is no compelling reason for her candidacy is not surprising, but it's surprising they didn't try to come up with one anyway.

The closest they get is some idea that the election is about "good vs. bad" -- and while many politicians do see their own advantages in this simplistic way, few of them are naive enough to think that's a sufficient message.


May 12, 2009

New site: It's Your Money NYC

For some time, we've been working closely with Councilmember David Yassky's campaign staff on a new project, which we are proud to have launched earlier today.

It's Your Money NYC is a fully searchable database of the New York City budget, including earmarks (or as they are innocuously called here, "member items"). You can search by keyword, sponsoring council member, the group that received the money, amount of grant, and more.

This is a brand new level of transparency for New York City government at the time when we need it the most. Please take a look at the It's Your Money NYC site and let us know what you think.

Update: A writeup over at The Observer.


March 9, 2009

Senator Merkley raised $1.5 million with Campaign Engine

We're always proud when a client breaks a record for us here at Media Mezcla. And Senator Jeff Merkley now holds the record for the most money raised with our Campaign Engine web platform: over $1.5 million from 11/28/07 through his election.

(And because of the way we handle contributions, he paid the lowest possible credit card fees and no commission to us.)

So, who wants to be the next record holder?


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